Domains

Domains is the overview for a site you do not necessarily own. Open it from the dashboard sidebar under Research, or go to Domains. Use it to pull traffic signals and top-performing pages so you can benchmark competitors and decide where to compete or outreach.

Run an analysis

  1. Enter a domain or a path (example.com or example.com/blog).
  2. Set Scope (exact URL, subfolder, domain, or subdomains).
  3. Set Location so keyword and traffic estimates match the market you care about.
  4. Run the analysis.

Read the results

The overview summarises the domain. Then use the tabs:

  • Keywords: terms the domain ranks for, with metrics you can select and Save to this project (same saved list as Keywords)
  • Pages: top-performing URLs

Compare a competitor next to your own site, then check Backlinks for how they earn authority, or Website Audit if you are reviewing a site you can fix.

Domain lookups use usage credits.